#ifihadglass

What a brilliant marketing campaign #ifihadglass was. For weeks, Twitter was filled with the hopes and aspirations of what social mega-users would do if they could get a pair of Google Glass, 140 characters at a time.

Despite rumors that only social media superstars would win a pair, 61 percent had fewer than 1,000 followers. By April Fools Day 2013, 8,000 people received invitations like the one below.

Two weeks after Dan asked me if I wanted an invite into what Google was now calling the Glass Explorers Program, one had yet to make its way to my inbox. I’d already been waiting a year. But it was still hard.

Then one day, there it was:

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I DON’T KNOW WHY ALL THE GLASS MODELS HAVE AWESOME HAIR, BUT THEY DO. AND IT’S ALWAYS BLOWING IN THE WIND.

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